How much does a full branding project cost?

Our branding packages typically start at $15,000 and include strategy, brand identity design, typography systems, and core applications. Most clients invest between $15,000 and $25,000 depending on scope.

Do you offer logo-only packages?

Yes. Logo design projects start at $5,000 and include concept development, refinements, and final files prepared for print and digital use.

What platform do you use for website design?

We design exclusively on Squarespace 7.1 to ensure beautiful layouts, fast performance, easy editing, and long-term stability for our clients.

Do you offer fixed-fee or hourly pricing?

We offer fixed-fee pricing for clearly scoped projects. For additional services or consulting outside the scope, our hourly rate is $400.

How long does a branding and website project take?

Most branding projects take 4–6 weeks from discovery to final delivery. When paired with website design, the full project typically takes 8–12 weeks depending on complexity and content readiness.

Brand Identity & Digital Architecture

for Cultural Institutions, Heritage Brands, and Founders Building Legacy

Murphy Empire partners with institutions and legacy brands to build clear, strategic identities designed to endure.

We combine clarity, craft, and strategy to design brand identities that are both intelligent and timeless. Our process is transparent, collaborative, and built to deliver results that last.

Our Brand & Web Design Process

Design should feel clear, collaborative, and intentional.

01 · Discovery — Understanding Your Brand

Every partnership begins with conversation. We listen carefully to understand your goals, audience, and creative vision; defining what makes your business unique before a single design is created.

02 · Strategy — Defining the Direction

From insight comes structure. We develop a creative brief, mood boards, and milestones to guide the project; ensuring every visual decision aligns with your objectives and market position.

03 · Design — Creating the Visual System

This is where your brand identity takes form. Logos, colors, typography, and design assets come together in a cohesive system built for both digital and print applications.

04 · Launch — Bringing It to Life

We finalize, deliver, and support implementation – ensuring consistency across every medium, from your website to social and print materials; all of your brand identity assets are established for you to run with.

Check out a more in-depth approach on our branding process page.

Service Pricing & Project Investment

Investment & Engagement Structure

Murphy Empire partners with founders and organizations making meaningful investments in their brands.

Our studio operates with clarity and intention. Each engagement is scoped with a fixed fee and defined deliverables — no surprise invoices, no hourly ambiguity. We believe creative freedom and strategic rigor require financial clarity from the start.

Investment Philosophy

Murphy Empire works with organizations making meaningful long-term investments in their brand identity and cultural presence.

Comprehensive brand engagements typically range from $95,000 to $150,000+, depending on scope, complexity, and institutional depth.

Each engagement is custom scoped. We do not compete on price — we compete on clarity, authorship, and longevity.

Ready to begin?

If your’e passionate about your brand, then your brand deserves distinction. Start your project